JURNAL MANAJEMEN DAN BISNIS EKONOMI

Purchasing Decisions for Pure Cow's Milk in Tlekung Junrejo Village Batu seen from Promotion, Price, and Product Quality

2024-11-04T17:48:58+08:00

This study set out to investigate and determine whether a product's quality, price, and promotion affect consumers' purchasing decisions. The study's demographic and sample consisted of eight respondents who solely drank pure cow's milk and lived in the Tlekung Junrejo Batu village. Questionnaires were used to collect data for this investigation. The data analysis methods used in this study include the Instrument Test, Normality Test, Hypothesis Test, Coefficient of Determination Test, Multiple Linear Regression Analyzer, and Classical Assumption Analyzer. SPPS is used to analyze this study process. Price, product quality, and advertising all have a positive and significant impact on the purchase of pure cow's milk in Tlekung Junrejo Village, Batu.

Pengaruh Kompetensi dan Motivasi Kerja Terhadap Kinerja Pegawai pada Kantor Dinas Perpustakaan dan Kearsipan Kabupaten Enrekang

2024-11-06T15:21:45+08:00

Employee performance plays a crucial role in achieving an organization’s goals. It is closely linked to the effects of work competence and work motivation. Recognizing this relationship, companies should focus on these factors to ensure that employee performance remains at an optimal level, thereby facilitating the attainment of the company’s iobjectives. iThis istudy iaims to: (1) iassess whether work competence has a partial ieffect on employee aperformance at the iEnrekang Regency Library and Archives Office; (2) evaluate whether work motivation has a partial effect on employee performance at the same office; and (3) examine whether work competence and work motivation together have a significant impact on employee performance at the Enrekang Regency Library and Archives Office. The population for this research consisted of all employees at the Enrekang Regency Library and Archives Office, totaling 58 individuals. The study utilized a quantitative research approach, surveying the entire population of 58 employees. Data collection was conducted through the distribution of questionnaires. The variables included in this research are employee performance (Y) as the dependent variable, with work competence (X1) and work motivation (X2) serving as independent variables. For data analysis, multiple linear regression was employed, utilizing iStatistical Product iand iService iSolution (SPSS) iversion 23. The ifindings irevealed ithat: (1) work icompetence ihas a ipositive iand isignificant ipartial ieffect on iemployee performance at the iEnrekang iRegency iLibrary iand iArchives iOffice; (2) work motivation ialso ihas a ipositive and isignificant ipartial ieffect on iemployee performance at ithe isame ioffice; iand (3) iboth iwork icompetence and iwork imotivation itogether have a ipositive iand isignificant iimpact on iemployee iperformance at the Enrekang Regency iLibrary iand iArchives iOffice.

Pengaruh Online Customer Review dan Online Customer Rating Terhadap Keputusan Pembelian Micellar Water Garnier pada Marketplace Shopee

2024-11-08T09:35:10+08:00

The aim of this research is to determine and analyze the influence of online customer reviews, online customer ratings and purchasing decisions for micellar water garnier products on the Shopee marketplace in Tasikmalaya City. The research method used is quantitative with a causality method and a survey approach, data obtained through distributing questionnaires to 100 respondents. Sampling used non-probability, precisely using purposive sampling and the analysis method used was multiple linear regression. The test results show that simultaneously online customer reviews and online customer ratings have a significant effect on purchasing decisions. Online customer reviews partially have a significant effect on purchasing decisions and online customer ratings have a significant effect on purchasing decisions.

Pengaruh Investasi, Upah Minimum Kabupaten dan Kunjungan Wisatawan terhadap Penyerapan Tenaga Kerja di Provinsi Bali

2024-11-13T13:51:29+08:00

The contribution of the tourism sector in Bali Province has grown over the last twenty years, which can be seen from the number of tourist visits which has increased after the Covid-19 pandemic. The phenomenon that occurs is the gap between tourist visits which increases but the increase in investment and MSEs does not occur in all districts in Bali Province. This research aims to determine whether there is an influence of investment on labor absorption in Bali Province, to determine the effect of district minimum wages and tourist visits on labor absorption in Bali Province. This research was conducted in Bali Province in the 2019-2023 period. The sample in this study used tabular data techniques. The research method uses quantitative descriptive from the results of documentation studies related to investment data, district minimum wages and tourist visits. The results of this research are that there is a positive influence of investment on labor absorption in Bali Province, apart from that there is an influence of the district minimum wage and tourist visits on labor absorption in Bali Province. This research was conducted in Bali Province in the 2019-2023 period.

Pengaruh Dana Alokasi Umum, dan Pendapatan Asli Daerah Terhadap Tingkat Kemiskinan dan Pertumbuhan Ekonomi di Jawa Timur

2024-11-14T14:57:17+08:00

This study aims to determine the effect of General Allocation Funds and Local Original Income on Poverty and Economic Growth in East Java. This study uses secondary data with a time series of 2014-2023 with the scope of East Java province. This research model uses a path analysis model using the eviews application. The results of this study indicate that the General Allocation Fund directly has a negative and insignificant effect on Poverty. Local Original Income directly has a negative and significant effect on Poverty. General Allocation Fund directly has a positive and insignificant effect on Economic Growth. Local Original Income directly has a negative and significant effect on Economic Growth. Poverty directly has a negative and significant effect on Economic Growth. Directly, the General Allocation Fund has a positive and insignificant effect on Economic Growth through poverty. Indirectly, Local Original Income has a positive and insignificant effect on Economic Growth through poverty.

Strategi Ekspor Indonesia dalam Menghadapi Perdagangan Bebas di Negara-Negara ASEAN

2024-11-21T11:20:30+08:00

The ASEAN Economic Community (AEC) was formed with the aim to strengthen economic integration and reduce trade barriers, providing opportunities for member countries, including Indonesia, to improve their competitiveness in the international market, as globalization has driven economic growth and trade between countries, including in Southeast Asia. Indonesia has plenty of natural resources and a large population, which makes it have a lot of export potential, especially in the agricultural sector. However, facing issues such as inadequate infrastructure and fierce competition in the ASEAN market requires a strong export strategy. To beat the competition, Indonesia should concentrate on improving product quality, market access, human resource development, and the use of digital technology, according to the SWOT analysis. Indonesia can take these actions to capitalize on existing opportunities and make a greater contribution to the region's economy.

Implementasi Social Media Marketing Terhadap Keputusan Pembelian Konsumen pada Rumah Kuning Kecamatan Sinjai Barat

2024-11-21T17:28:57+08:00

This research aims to determine the impact of Social Media Marketing on purchase decisions at Rumah Kuning in Sinjai Barat District. The data used in this research is primary data with a total of 80 samples. This type of research is classified as quantitative research. The population in this study consists of the consumers of Rumah Kuning in Sinjai Barat District who follow the Rumah Kuning Instagram account. Data collection was carried out using questionnaires and documentation. The method used to analyze the relationship between the independent and dependent variables includes the Classical Assumption Test, namely the Normality Test and Heteroscedasticity Test, Validity Test, Reliability Test, Hypothesis Test (t-test), and Simple Regression Analysis using Statistical Product and Service Solution (SPSS). The results of this study align with (H1), which states that Social Media Marketing has a positive and significant effect on consumer purchase decisions at Rumah Kuning in Sinjai Barat District.

Pengaruh Live Streaming dan Affiliate Marketing Terhadap Keputusan Pembelian Online Melalui Media Sosial TikTok (Studi pada Mahasiswa Manajemen Pengguna TikTok)

2024-11-21T19:12:57+08:00

This study aims to determine the influence of live streaming and affiliate marketing on online purchasing decisions through social media Tiktok. Marketing has experienced significant developments in conventional methods such as print or television advertising that requires large costs, to social media the main tool for companies and consumers. This research is a quantitative study with a descriptive approach. The sample used was 102 students of the Management Study Program Faculty of Economics and Business, Makassar State University, Class of 2020-2022. Data collectionwas carried out using observation methods, literature studies, and surveys using questionnaires. The data analysis method uses multiple linear regression analysis using two statistical test methods, namely, partial test (t test) and simultaneous test (f test) using statistical product and service solutions (SPSS). Based on the research results, the results of the f-test hypotesis show that the calculated f value (155,779) > f table (3.088) with a significance level of (0,000) < (0,05) which means that the independent variables (Live Streaming X1 and Affiliate Marketing X2) simultaneously have a positive and significant influence on the Y variable (Purchase Decision). Meanwhile, the results of the t-test obtained the calculated t value of the live streaming variable (5.895) > t table (1.985) with a significance level of (0.000) < (0,05) which means that the X1 variable (Live Streaming) partially has a positive and significant influence on the Y variable obtained a calculated t value (4.870) > t table (1.984) with a significance level of (0,000) < (0,05) which means that the variable X2 (Affiliate Marketing) partially has a positive and significant influence on the variable Y (Purchase Decision).

Implementasi Penentuan Harga Pokok Produksi (HPP) dengan Metode Full Costing dan Pengoptimalan Pemasaran Digital pada Penjualan Snack Guparove Studi Kasus pada Pelaku UMKM Ibu Suwarsi Kelurahan Margomulyo

2024-11-22T12:57:06+08:00

The aim of this research is to analyze implementation of determining the cost of goods produced (hpp) with the full costing method and optimizing digital marketing on the sale of guparove snacks case study on umkm actors ibu suwarsi kelurahan margomulyo. This research method uses the Steps method which was carried out for 4 months in Margo Mulyo village by group 7. Innovation Development (PI) activities carried out in the form of mentoring MSMEs (Micro, Small and Medium Enterprises), especially GUPAROVE MSMEs in RT 46 Margo Mulyo Village and conducting seminars, including marketing strategies, product innovation processing, packaging development, and training in recording or financial management through digital and manual. The seminar activity carried out, namely MSME Marketing Innovation Optimizing Social Media & Creative Content to Increase Sales and MSMEs in Margo Mulyo Village, aims to provide an understanding to MSME players and their surroundings about the importance of recording financial statements digitally for decision making and minimizing financial fraud. With this development, it is hoped that MSME players can reach wider marketing and further utilize digital applications to make more efficient financial reporting performance.

Nepotisme dan Korupsi di Pemerintahan Dalam Perspektif Etika

2024-11-26T14:33:36+08:00

This paper discusses the phenomenon of nepotism and corruption in government from an ethical perspective. Through literature analysis and case studies, this paper examines how nepotism and corruption violate ethical principles, undermine the integrity of government, and harm society. This paper identifies the various forms of nepotism and corruption that occur in government, and analyzes their negative impact on governance, efficiency, and justice. It also discusses the factors that drive nepotism and corruption, such as patronage culture, weak law enforcement, and lack of transparency. As a solution, this paper recommends several strategic steps to prevent and eradicate nepotism and corruption in government, such as strengthening the meritocracy system, increasing transparency and accountability, and ethics education for public officials. This paper is expected to contribute to raising awareness about the importance of ethics in government, as well as encouraging efforts to create a clean, fair and integrity government.

Pendampingan Usaha Mikro Kecil Menengah (UMKM) terhadap Pemanfaatan Pemasaran, Desain, dan Pembukuan Digital pada Usaha Pawon Bulek Chips di Kelurahan Klandasan Ulu Balikpapan

2024-11-29T11:38:09+08:00

Field Work Practice (Innovation Development (PKL/PI)) is a course that must be taken as one of the graduation requirements in completing an undergraduate education degree by students of the Undergraduate Study Program (S1) at STIE Madani Balikpapan. Innovation Development (PI) is a form of service activities of STIE Madani students both undergraduate Accounting and undergraduate Management programs to the community. This activity is carried out for 3 months, from August to October 2024. One of the villages where the Innovation Development (PI) activity was carried out was the Klandasan Ulu village which was carried out by group 4. Innovation Development was carried out in the form of assistance to MSMEs Pawon Bulek Chips in RT 44 Klandasan Ulu Village and conducting seminars on marketing strategies. The seminar activities carried out were digital marketing with the title Building Brand Awarness Through Social Media: Latest Techniques and Trends. Aims to provide an understanding to MSME players and their surroundings about the importance of digital marketing in the current era. With this development, it is hoped that MSME players can reach wider marketing and further utilize digital applications to make products more developed among the community.

Pengaruh Manajemen Operasi di Era Digital Terhadap Penjualan Pada E-Commerce

2024-11-29T16:02:29+08:00

Operations are defined as activities that manage production factors and create value-added products through the transformation process. However, to remain competitive in an increasingly dynamic market, e-commerce companies must optimize their operations, particularly in the areas of logistics, inventory, and customer service management. This is evidenced by the growing ease with which people can meet their needs, especially with the presence of modern marketplaces throughout society. The research method used is literature research, which focuses on the collection and analysis of secondary data from various relevant sources. The sources of information used in this context include books, journal articles, research reports, and other relevant documents. In addition, the collected data will be analyzed systematically to identify patterns, trends, and gaps in previous research. Operational management of e-commerce in Indonesia faces various complex challenges. One of the main issues is related to logistics and delivery. Inadequate infrastructure in various regions, especially remote areas, results in longer delivery times and significantly increased logistics costs. Furthermore, inventory management is also a major issue. Operational management of e-commerce sales encompasses several structural or regulatory aspects, operational aspects, and operational management systems.

Analisis Kasus Pelanggaran Etika Bisnis PT Megasari Makmur Pada Produk Obat Nyamuk HIT Berbahaya

2024-11-29T17:08:45+08:00

The mosquito repellent product brand HIT, which is suspected of containing harmful active substances, has become the subject of a business ethics violation by PT Megasari Makmur and is the main focus of this analysis. This study aims to examine the elements that led the company to violate business ethics, the importance of regulations governing the use of chemicals, and the impact of such violations on the company's reputation and consumer trust. Data were obtained through literature review and thematic analysis using a qualitative descriptive approach. The findings indicate that non-compliance with business ethics regulations not only harms consumers but also threatens the company's sustainability. In response, PT Megasari Makmur has recalled the problematic product and is working to improve the formulation to make it safer. This study recommends the importance of transparency and ongoing internal audits to ensure compliance with safety standards and maintain consumer trust in the future.

Prosedur Pengurusan Pergantian Bendera MV. Atlas Link Menjadi Bendera Indonesia di Kantor Syahbandar Belawan oleh PT. Multi Jaya Samudera Cabang Belawan

2024-11-30T09:57:40+08:00

This paper discusses the MV Flag Change Procedure. Atlas Link becomes the Indonesian flag at the Harbor Master's Office. This process aims to understand the steps from submitting an application to issuing an approval letter, as well as registration at the Directorate General of Sea Transportation. This research also identified various required documents, including bills of sale, certificates of fitness, and safety documents. In addition, this paper describes the role of the harbormaster in ensuring compliance with maritime regulations and international standards, as well as the challenges faced during the document validation process with the country of origin. In writing this paper the author used field research and library research methods, and the conclusion that can be drawn is that the procedure for changing the MV Atlas Link flag from a foreign flag to an Indonesian flag at the Belawan harbormaster's office, Medan, involves several important steps, including submitting an application, checking documents. , ship inspection, validation with the country of origin, and registration at the Directorate General of Sea Transportation. During this process the harbormaster acts as an authority who ensures that all steps are carried out in accordance with applicable maritime regulations, both at the national and international level. Compliance with international standards, such as those set by the IMO, is also essential to maintain shipping safety and environmental protection, although these procedures are self-explanatory, obstacles such as difficulties in communication with the country of origin and validation of documents can affect the smoothness of the process. Therefore, proper supervision and handling is very necessary to prevent legal problems and ensure safe ship operations.

Prosedur Penerbitan Sertifikat Safe Manning Kapal pada Kantor Syahbandar oleh PT. Gardatama Anugerah Segara Sejahtera Batam

2024-11-30T10:15:14+08:00

This paper discusses the activities of the ship agency business unit at PT. Gardatama Anugerah Segara Sejahtera Batam and the role of government agencies in issuing ship certificates, particularly the Safe Manning certificate at Batam port. The Safe Manning certificate is issued by the Directorate General of Sea Transportation for ship crews who meet national and international qualification and competency standards. The process of issuing this certificate requires supporting documents submitted by the shipowner or agency to the harbor master. Gardatama Anugerah Segara Sejahtera Batam has established good cooperative relationships with government agencies, private sectors, and ship owners, making it easier to process services and convey information related to ship needs. This research uses two methods: Field Research, which involves direct observation, and Library Research, which uses literature review as a data source.

Pengaruh Ekspor, Impor Pengeluaran Pemerintah terhadap Pertumbuhan Ekonomi di Indonesia

2024-12-03T14:43:58+08:00

This study aims to determine the effect of exports, imports and government spending on national economic growth from 2009 to 2023. The data used in the study is secondary data sourced from the Central Statistics Agency (BPS) and the Ministry of Finance (Kemenkeu). The research employs a quantitative method through multiple linear regression, with the software Eviews 10 used for analysis. The results of the research indicate that, in part, exports exert a negative and significant influence on national economic growth, while imports exert a positive and significant influence. Furthermore, government expenditure exerts a negative and significant influence on national economic growth. These variables, exports, imports and government expenditure, exert a simultaneous influence on national economic growth.

Evaluasi Pelayanan Akademik pada Perguruan Tinggi Swasta Prodi Teknik Industri Menggunakan Metode IPA dan SERVQUAL

2024-12-04T10:59:24+08:00

This study provides insights for improving academic service quality and enhancing student satisfaction. The Industrial Engineering Program aims to enhance academic service quality to support students’ success. Recent survey data indicate a decline in satisfaction, with a 9.11% drop from 2021/2022 to 2022/2023 (from an average score of 4.39 to 3.99) and a further 20.80% decline from 2022/2023 to 2023/2024 (down to 3.16). This study analyzes service quality using SERVQUAL and IPA methods across 22 service attributes to identify areas needing improvement. Results show all attributes with a negative gap, with the smallest gap in academic advising (P10) at -0.76, indicating it is closest to meeting student expectations. The IPA framework categorizes improvements into four quadrants, prioritizing restroom cleanliness, laboratory facilities, and classroom comfort (Quadrant 1). Suggestions include aligning service attributes more closely with student needs and exploring how service quality impacts academic performance and well-being. This research provides key insights to enhance service quality and student satisfaction in the future.

Dampak dari Pelanggaran Etika Bisnis terhadap Hak Pekerja di PT Alpen Food Industry (AICE)

2024-12-05T15:11:37+08:00

This study aims to analyze the impact of violations of business ethics on workers' rights at PT Alpen Food Industry, known as a leading ice cream producer in Southeast Asia. The company faces a number of violations, including inadequate working conditions, inadequate wage payments, excessive working hours, and discrimination against female workers. The study uses a qualitative method with a literature review approach, where data is obtained from various articles, reports, and relevant documents. The results of the study indicate that violations of workers' rights, such as violations of leave rights, unsafe working conditions, gender discrimination, and non-compliance with labor laws, have a significant impact on workers' welfare, the company's reputation, and its business sustainability. The novelty of this study lies in the in-depth analysis of the implications of violations of business ethics on the sustainability of companies in the food industry sector, with the implication that internal policy reform, strengthening law enforcement, and consistent application of business ethics are needed to create a safe, fair, and conducive work environment.

Adaptasi Strategi Pemasaran Global Starbucks di Indonesia

2024-12-06T12:19:54+08:00

Starbucks Corporation, a global leader in the coffee industry, has successfully adapted its global marketing strategies to meet the needs of the Indonesian market. This study aims to analyze how Starbucks integrates product innovation, customer experience, technology utilization, strategic location selection, and loyalty programs to align with local preferences. Using a qualitative approach, this research examines the challenges and opportunities in adapting global strategies within Indonesia’s unique cultural and consumer landscape. The findings reveal that localization and cultural sensitivity are key drivers of Starbucks' success in Indonesia, enabling the company to maintain market leadership amidst increasing competition.

Pengaruh Fleksibilitas Jam Kerja dan Work Life Balance terhadap Peningkatan Produktivitas Karyawan Gen Z

2024-12-06T14:55:18+08:00

Generation Z, with unique characteristics such as technological savvy, preference for work flexibility, and need for work life balance, brings a new paradigm in human resource management. Their dominance in the workforce creates challenges as well as opportunities for companies to create a work environment that supports employee productivity and well-being. This study aims to analyze the effect of flexible working hours and work life balance on the productivity of Gen Z employees through a literature study approach. The results show that flexible working hours allow employees to work more efficiently according to their convenient time and place, while work life balance helps reduce stress, increase motivation, and drive productivity. Generation Z highly values this balance, which not only improves their mental and physical well-being but also contributes to the success of the company.

Dampak Perdagangan Bebas Bagi Ekspor Produk Tuna dan Cakalang Indonesia

2024-12-06T17:17:31+08:00

The open trading system without restrictions, known as free trade, allows for increased product competitiveness in international markets. Tuna and skipjack commodities are Indonesia's flagship products and play a significant role in fisheries exports. This study investigates the impact of free trade on tuna and skipjack exports, identifies challenges, and explores appropriate management strategies. The findings reveal that Indonesia faces challenges such as global competition, threats to the sustainability of marine resources due to overfishing, and demands to meet international standards. However, free trade offers opportunities to expand markets and reduce tariff barriers. The use of technology, supply chain digitalization, and innovation are crucial to enhancing efficiency and product competitiveness. To sustain marine resource conservation and maintain Indonesia's position as a leading tuna producer globally, the government must implement regulations and collaborate with industry stakeholders. Through a comprehensive strategic approach, Indonesia can preserve marine ecosystem sustainability while continuing to increase the contribution of tuna and skipjack exports to the national economy.

Analisis Penerapan Balance Scorecard (BSC) untuk Meningkatkan Kinerja UMKM

2024-12-07T11:51:39+08:00

Micro, Small and Medium Enterprises or often abbreviated as MSMEs require effective management tools to achieve optimal and sustainable performance. Balance Scorecard is a strategic management system that aims to describe the organization's strategic mission into operational goals and performance benchmarks with various perspectives. This research was conducted on one of the chicken noodle and meatball businesses, namely Cak No's, to analyze the application of the Balance Scorecard for the business he runs. The method used is a mix of methods with data obtained from interviews, observations, and simple business documents The results of the study show that 3 perspectives of the balance scorecard are declared to be achieved. In other words, the Cak No chicken noodle business has a good performance in terms of finances, customers, and internal business processes.

Peran Dewan Pengawas Syariah dalam Menjamin Kualitas Produk pada Bank Syariah Indonesia (BSI)

2024-12-07T12:46:36+08:00

Islamic banking in Indonesia, led by Bank Syariah Indonesia (BSI), is experiencing rapid growth, but still faces challenges in product quality and compliance with sharia principles. This article discusses the important role of the Sharia Supervisory Board (DPS) in ensuring that banking products comply with sharia principles, including the supervision of the application of fatwas to ensure that products are free from maysir, gharar, and riba. Through qualitative research based on literature study, DPS is proven to have a strategic role in product and service supervision. However, obstacles such as limited independence and lack of product innovation are the main challenges that need to be overcome. Strengthening the role of DPS and providing adequate regulatory support are important steps to improve the quality of BSI products and services. With these efforts, BSIs are expected to be able to maintain sharia principles as the core of operations, while increasing public confidence in the Islamic banking industry. It also has the potential to support the sustainable growth of the Islamic banking sector in Indonesia, making it more competitive and relevant to the needs of the modern market.

Pengaruh Pertumbuhan Penduduk, Kesempatan Kerja Terhadap Pengangguran dan Kemiskinan di Kabupaten Aceh Utara

2024-12-09T16:37:57+08:00

This study aims to analyze the effect of population growth, employment opportunities on unemployment and poverty in North Aceh district. this study uses secondary data obtained from the Central Statistics Agency (BPS). with the period 2013-2022 in North Aceh District. This research model is path analysis using the eviews application. Based on the results of research that has been conducted on the Effect of Population Growth and Employment Opportunities on Unemployment and Poverty in North Aceh Regency, it shows that population growth has a negative and significant effect on unemployment, employment opportunities have a positive and insignificant effect on unemployment, population growth has a positive and insignificant effect on poverty, employment opportunities have a negative and significant effect on poverty and indirectly population growth has a significant effect on poverty through unemployment and also indirectly population growth has an insignificant effect on poverty through unemployment.

Analisis Pengaruh Strategi Manajemen Operasional terhadap Perawatan Warehouse

2024-12-11T13:01:31+08:00

Warehouse management and internal logistics planning and control are increasingly important. Nowadays, many Warehouse management methods as well as internal logistics planning and control are increasingly important. Warehouses play a critical role in matching product demand with supply at various echelons in the supply chain. The warehouse decision model is very important for the profitability of an organization. The method used in this research activity uses a qualitative approach where this approach explores and understands the meaning of some individuals or groups of people who originate from social problems. warehouse layout arrangements, inventory arrangements, maintenance of warehousing equipment, storage of goods, stock lists, entry of goods, expenditure of goods, picking of goods, packaging of goods, delivery of goods, and so on. Benefits of implementing good warehouse management, such as: 1. Serving customers better 2. Obtaining data in real time 3. Preventing the risk of loss 4. Avoiding fraud 5. More accurate reordering of goods. Suggestions for further research, adding another subject to understand warehouse design what it is like and how to manage it.

Analisis Pengaruh Strategi Manajemen Operasional terhadap Transportasi

2024-12-11T13:05:33+08:00

Services or services are services offered to provide more value. By providing excellent service to guests/consumers you will raise the name of a person, a place and even the product itself. The method for writing Literature Review articles is the Library Research and Systematic Literature Review (SLR) method. Systematic Literature Review (SLR) is defined as the process of identifying, assessing and interpreting all available research evidence with the aim of providing answers to research questions in a comprehensive manner. specific. Literature reviews must be used consistently with methodological assumptions. This research is expected to provide in-depth insight into the variables that influence transportation management by understanding the complex relationship between information technology, infrastructure and human resource skills. This research is expected to provide in-depth insight into the variables that influence transportation management by understanding the complex relationship between information technology, infrastructure and human resource skills. In the operational management strategy process, operations managers will carry out four functions, as follows: 1. Planning 2. Organizing 3. Directing 4. Controlling Suggestions for further research, so that it can be more focused on what transportation will be used as an object for operational management.

Pengaruh Upah Minimum dan Tingkat Inflasi terhadap Pertumbuhan Ekonomi dan Tingkat Pengangguran Terbuka di Provinsi Banten

2024-12-11T16:24:12+08:00

This study aims to determine the effect of wages and inflation on economic growth and the open unemployment rate in Banten. This quantitative research uses secondary data sourced from the Central Statistics Agency (BPS) from 2011 - 2023. The data analysis used used the path analysis method. The results of this study indicate that the minimum wage directly has a negative and significant effect on economic growth in Banten Province. Inflation has a positive but insignificant effect on economic growth in Banten Province. Minimum wage has a negative and significant effect on the Open Unemployment Rate in Banten Province. Inflation has a negative and insignificant effect on the Open Unemployment Rate in Banten Province. Economic Growth has a positive but insignificant effect on the Open Unemployment Rate in Banten Province. Meanwhile, indirectly, Minimum Wage has a negative and significant effect on Open Unemployment Rate through Economic Growth in Banten Province. Inflation has a positive and insignificant effect on the Open Unemployment Rate through Economic Growth in Banten Province.

Strategi Pengembangan Usaha pada UMKM Bakoel Barokah Kelurahan Gunung Sari Ulu Balikpapan

2024-12-13T17:00:50+08:00

Micro, Small, and Medium Enterprises (MSMEs) often experience difficulties in product marketing, difficulties in reaching customers and lack of innovation. To develop MSMEs, product innovation and awareness of modern social media technology are needed. Many MSME actors are still lagging behind in utilizing technology, which has an impact on limited marketing and business development. The author of this Community Service research focuses on MSME Bakoel Barokah in Guning Sari Ulu Village, Balikpapan. MSME Bakoel Barokah owned by Ibu Alam faces obstacles in product development and marketing, especially in label design, packaging, and utilization of social media. Their products are only produced based on consumer orders. The researcher found the potential for Bakoel Barokah to develop better with innovation in labels, packaging, and digital marketing strategies through Instagram and WhatsApp.

Pengaruh Metode Seleksi Terhadap Kualitas Karyawan Baru

2024-12-14T11:02:46+08:00

Effective selection methods are key to ensuring that the selected candidates not only meet the required qualifications, but also fit the company culture and values. Through the use of various tools and techniques such as interviews, aptitude tests, and psychological assessments,companies can improve the quality of employees they recruit. The research results show that systematic and rigorous selection methods contribute to improving employee performance, reducing turnover rates, and increasing team stability. In addition, ongoing evaluation of the selection process is also important to ensure its relevance and effectiveness. Thus, investing in appropriate selection methods will produce high-quality employees who can contribute positively to organizational goals. This research provides recommendations for companies to adopt a combination of various selection methods and carry out regular evaluations to improve recruitment results.

Mengoptimalkan Pengalaman Belanja dengan Aplikasi E-Commerce

2024-12-17T15:30:49+08:00

The shopping experience through e-commerce applications is now increasingly the main choice of consumers in the digital era. This article discusses approaches and strategies to optimize the user shopping experience on e-commerce platforms. User experience optimization is carried out through various aspects, such as personalization, ease of navigation, transaction security, and the integration of technologies such as artificial intelligence (AI) and data-driven recommendations. By providing a more personalized and efficient shopping experience, e-commerce applications are expected to increase customer loyalty, increase conversions, and strengthen competitiveness in an increasingly competitive market. Technology implementation recommendations and intuitive interface design are included to provide practical guidance for e-commerce app developers. Qualitative methods are research approaches that focus more on an in-depth understanding of the various aspects and contexts involved in a phenomenon. In the context of Optimizing the shopping experience with e-commerce apps, qualitative methods can help you understand social factors, consumer behavior, and issues that may not be visible in quantitative data. The qualitative method will help with an in-depth understanding of how to optimize the shopping experience with e-commerce apps and understand qualitative aspects that may not be seen in quantitative research.

Integrasi, Merger, Dan Konglomerasi : Implikasinya Terhadap Kebijakan Persaingan Usaha

2024-12-18T00:25:16+08:00

Integration, merger, and conglomeration are increasingly common strategies implemented by companies in Indonesia to increase competitiveness in the increasingly tight global market. Corporate integration, both vertically and horizontally, is expected to create operational efficiency and expand market share, however, this process still faces challenges in terms of supervision of healthy business competition. Mergers as an instrument to strengthen market position in the financial sector and other industries also have the potential to reduce the level of market competition, which requires strict supervision by institutions such as the Business Competition Supervisory Commission (KPPU). Conglomeration, on the other hand, is a diversification strategy carried out by large companies to maintain financial stability, but also risks creating market dominance that is detrimental to small business actors. The findings in this article show that although this strategy provides efficiency benefits, strict regulation and fair supervision of business competition are needed to maintain market balance and support sustainable economic development. The implications of competition policy in Indonesia must continue to be adjusted to global dynamics and digitalization developments that affect integration and merger practices.

Menyesuaikan Konsep Web E- Commerce dengan Tujuan dan Model Bisnis yang di Inginkan

2024-12-18T15:08:04+08:00

Developing an effective e-commerce web concept requires adjustments to the goals and business model desired by the company. Every business has unique needs, target markets, and strategies that should be reflected in the e-commerce platform design and features. The main focus is how business objectives, such as increasing sales, expanding the market, or strengthening the brand, can be integrated into the technical and aesthetic aspects of the platform. Apart from that, this study also explores user interface (UI) and user experience (UX) design elements, payment system integration, and the use of analytics to support strategic decision making. Adjusting the right e-commerce web concept can increase operational efficiency, customer attraction, and overall business success. The method used in this research is based on a literature study with references from books that discuss Adapting the E-Commerce Web Concept to the desired goals and business model through textbooks, e-books or from open discussions about e-Business on the internet. Discussions about web commerce and matters related to Adapting the E-Commerce Web Concept to Business Goals and Models, such as e-Commerce and others, can be obtained from all kinds of scientific journal literature which has a lot of discussion about the definition of e-commerce.

Pengaruh Perputaran Modal Kerja dan Perputaran Piutang terhadap Profitabilitas pada PT. Indofood CBP Sukses Makmur Tbk yang Terdaftar di BEI Periode 2019-2023

2024-12-18T17:46:19+08:00

This study aims to analyze the effect of working capital turnover and accounts receivable turnover on profitability at PT. Indofood CBP Sukses Makmur Tbk, listed on the Indonesia Stock Exchange (IDX), during the 2019–2023 period, by examining financial performance reports. The research employs a descriptive design with a quantitative approach. The analysis examines three variables: working capital turnover and accounts receivable turnover as independent variables, and profitability as the dependent variable. The testing is conducted using SPSS Statistics software version 25. The results of the study reveal three hypotheses, with one hypothesis accepted and two rejected. Therefore, it can be concluded that, in this study, only accounts receivable turnover has a significant impact on profitability, while working capital turnover does not affect profitability in the case study object, PT. Indofood CBP Sukses Makmur Tbk.

Pengaruh Efikasi Diri Terhadap Kesiapan Kerja pada Mahasiswa Tingkat Akhir Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Negeri Makassar

2024-12-21T08:02:07+08:00

This research aims to determine the influence of self-efficacy on work readiness in final year students of the Management Study Program at the Faculty of Economics and Business, Makassar State University. This research used quantitative methods involving 65 female students who were actively studying at the Management Study Program, Faculty of Economics and Business, Makassar State University class of 2020. Data was collected using a questionnaire in the form of a Likert scale. Data analysis in this research uses simple linear regression with the help of a program microsoft excel 2007 and program software SPSS statistics 20. The results of this study show that self-efficacy positively and significantly influences work readiness in final year students of the Management Study Program at Makassar State University.

Meningkatkan Daya Saing UMKM Wardang Melalui Strategi Pemasaran Digital

2024-12-21T12:10:15+08:00

Micro, Small, and Medium Enterprises (MSMEs) play an important role in supporting the Indonesian economy, but many face challenges in implementing effective marketing strategies. Wardang, a Padang cuisine business located in Tangerang Regency, shows significant growth potential but has not fully utilized digital marketing tools. This community service program aims to assist Wardang MSMEs in developing and implementing a comprehensive digital marketing strategy. Through a combination of observation, interviews, and SWOT analysis, the program identifies key areas that need improvement and provides tailored support. This includes creating engaging social media content, developing digital menus, and building custom service websites. This initiative has succeeded in expanding Wardang's market reach, increasing its digital visibility, and strengthening its competitiveness in the market.

Pengaruh Pendapatan Asli Daerah dan Pajak Daerah dan Kemiskinan pada Pertumbuhan Ekonomi di Gorontalo

2024-12-22T11:37:28+08:00

This study aims to analyze the influence of Local Own-Source Revenue (Pendapatan Asli Daerah, PAD), regional taxes, and poverty levels on economic growth in Gorontalo Province during the 2013– 2024 period. PAD and regional taxes are essential indicators of a region's fiscal independence in funding development, while poverty acts as an impediment that can reduce productivity and consumer purchasing power. The research employs quantitative analysis using secondary data obtained from the Central Bureau of Statistics (BPS) and regional financial reports. The results indicate that PAD and regional taxes have a significant positive impact on economic growth, while poverty levels have a significant negative effect. Increased PAD and regional tax revenues contribute to public investment, infrastructure development, and social services, supporting economic activities. On the other hand, high poverty levels slow down economic growth due to limited purchasing power and reduced participation in productive activities. In conclusion, optimizing PAD and regional tax management, along with effective poverty alleviation policies, is crucial to fostering inclusive and sustainable economic growth in Gorontalo. This study is expected to serve as a reference for local governments in formulating more targeted economic development strategies.