KEVIN JONATHAN KURNIAWAN; REYNALDO WAHYUDI; CATHARINA APRILIA HELLYANI. PENGARUH BRAND AWARENESS DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN PRODUK MIXUE DI KOTA MALANG. JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME), [S. l.], v. 1, n. 3, p. 231–242, 2023. DOI: 10.54066/jrime-itb.v1i3.434. Disponível em: https://jurnal.itbsemarang.ac.id/index.php/JRIME/article/view/434. Acesso em: 7 jan. 2025.